EasyEquities Blog

R16.8 billion later: our FY2026 results

Written by TeamEasy | Nov 11, 2026, 3:10:29 PM

Our FY2026 results are out. Here’s a quick look at what stood out for the EasyEquities team, and what we think is worth digging into.

It Started With a Deposit

Most of this year’s story is one small deposit, repeated by a lot of people. Clients put R16.8 billion into their accounts, up 51%. In March alone we had our biggest month of deposits ever.

And 237 074 people funded an account for the first time. They’re the part of the results we think about most.

The Numbers Behind It

Purple Group’s profit before tax grew 36% to R150.2 million. Easy Group’s revenue passed half a billion rand for the first time, and client assets crossed R100 billion in May before closing the year at R107.2 billion.

Those are the headline numbers. Underneath them sit a few stories worth reading for yourself, like what the business looks like when you zoom in on a single client, and why time turns out to matter so much.

New Ways To Start, And New Ways To Get Help

More people can now invest from inside the apps they already use. When Absa joined our partners in October, more than 16,000 people registered in the first few weeks, and nearly 6,000 funded an account.

Thrive Rewards launched on 1 October, and over 480,000 clients reached Thrive Level 3 or above this year. Ella, our AI assistant, had handled about 84,000 conversations by August, so clients get help right away, and a person is still there when they need one.

There’s more coming, including changes you’ll notice in how Easy looks and feels.

There’s More To Read

That’s only a taste. The full results go deeper, and Charles’s letter tells the story behind the numbers.



 

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