A Guide to Balancing BTC, ETH, and Altcoins

Published on: Apr 1, 2024 7:00:00 AM

Crafting a well-balanced portfolio is key to navigating market volatility while capitalizing on growth opportunities. The traditional 50/30/20 rule has offered a simple framework, but as the market matures, investors are exploring more nuanced approaches to allocation. This guide delves into various strategies, emphasizing the pivotal role of Ethereum and offering insights beyond conventional wisdom.

The Foundation: Understanding the 50/30/20 Rule
The 50/30/20 rule provides a solid foundation for structuring a cryptocurrency portfolio. While not mandatory for everyone, it can serve as a helpful starting point for your allocation strategy.
  • 50% Bitcoin (BTC): The cornerstone of crypto investment, known for its stability and resilience.
  • 30% Ethereum (ETH): A bet on the future of decentralized applications and smart contracts, Ethereum represents the innovative edge of the blockchain ecosystem.
  • 20% Altcoins: This segment allows investors to explore higher-risk and potentially higher-reward opportunities within emerging projects.
    While this rule offers a structured start, the dynamic nature of the crypto market calls for more flexible strategies tailored to individual goals and risk tolerance.
Beyond Basics: Alternative Allocation Strategies
What other strategies can we consider exploring?

1. Core-Satellite Approach
This strategy recommends a solid core of stable, high-market-cap cryptos like BTC and ETH (70-80%), supplemented by 'satellite' holdings in speculative, high-growth potential altcoins (20-30%). It's ideal for investors seeking a balance between stability and speculative growth.

2. Equal Weight Strategy
For those valuing simplicity and equal opportunity, the equal weight strategy distributes the investment evenly across a selected portfolio of cryptocurrencies. Regular rebalancing is key to maintaining equal distribution, especially after significant market movements.

3. Strategic Asset Allocation
This method involves setting target allocations for different asset classes (e.g., BTC, ETH, and altcoins) based on an investor's risk tolerance and investment goals, adjusting the portfolio as market conditions change. It aligns with a more traditional, disciplined approach to investing.

4. Market Cap Weighting
Reflecting the market's valuation, this strategy allocates more to cryptocurrencies with higher market caps, like BTC and ETH, and less to smaller cap altcoins. It requires periodic rebalancing to ensure the portfolio reflects current market caps.

The beauty of EasyCrypto is that it takes the hassle out of constantly rebalancing your portfolio. With our diverse range of bundles available on the platform, managing your investments has never been easier.



  • EasyCrypto 10 (EC10) is known as the top tracking investment strategy for crypto in South Africa. It takes a laid-back approach, tracking the top 10 cryptos by market cap – a solid crypto kickstart.
  • EasyCrypto 10 equally weighted (ECE10) provides balanced weights for the top 10 cryptos, it's good for those who prefer a well-rounded investment style.
  • If you're looking to venture beyond Bitcoin, EasyCrypto altcoin (ECA20) might be the way to go, offering the top 20 equally weighted cryptocurrencies, excluding Bitcoin.
Creating a balanced cryptocurrency portfolio is an art that requires a blend of strategic planning, ongoing education, and adaptability to market trends. Whether sticking to the 50/30/20 rule or exploring alternative strategies, the goal remains to align your investments with your financial goals and risk tolerance. In this market, staying informed and ready to adjust your strategies is key to navigating the crypto investment landscape successfully.

No EasyCrypto account yet?

If you don’t yet have an EasyEquities account but you want access to EasyCrypto, you can also register an account there directly here.  

Activate your EasyCrypto account in a few easy steps:

  1. Log in to your EasyEquities account
  2. Click on your profile menu (top right) and select Account Management
  3. Select Activate New Accounts
  4. Select EasyCrypto

Any opinions, news, research, reports, analyses, prices, or other information contained within this research is provided by an employee of EasyEquities an authorised FSP (FSP no 22588) as general market commentary and does not constitute investment advice for the purposes of the Financial Advisory and Intermediary Services Act, 2002. First World Trader (Pty) Ltd t/a EasyEquities (“EasyEquities”) does not warrant the correctness, accuracy, timeliness, reliability or completeness of any information (i) contained within this research and (ii) received from third party data providers. You must rely solely upon your own judgment in all aspects of your investment and/or trading decisions and all investments and/or trades are made at your own risk. EasyEquities (including any of their employees) will not accept any liability for any direct or indirect loss or damage, including without limitation, any loss of profit, which may arise directly or indirectly from use of or reliance on the market commentary. The content contained within is subject to change at any time without notice.

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