Investor of the week: Palesa Lengolo (28)

I’ve always been good with saving money as long I can remember and before I even knew of investing. I started investing because I want the money that I work so hard for, to work for me! And to create wealth, not just for me but for generations to come.

We South Africans must start in our own homes to remedy poverty. Investing can eliminate poverty as it is a form of wealth-creation and financial freedom in the long-term. We need to have an investment culture throughout our lives in order to live comfortably, even at retirement.

My favourite thing about investing is owning a “piece” of my favourite brands and companies and profiting from that. My favourite share is SAB (and no, I don’t consume beer :). This share has a very consistent share price increase at about 0.52% currently. I like it because one can make money from it, easy!

Famous Brands and Purple Group (because of its awesome EasyEquities platform) are another two of my favourite local shares.

How do I pick shares? I use the easiest strategy – picking shares of companies I most consume and trust. And of course I choose according to performance and favourite brands.

My top tip for investors? Easy - go for companies you know, understand and trust. As Warren Buffet said “Don’t invest in something you don’t understand”.

Get in touch with Palesa via twitter @misspale01

Update: Palesa joined us on our Easy Does It podcast to chat about stokvels and investing the uniquely South African way:

Any opinions, news, research, reports, analyses, prices, or other information contained within this research is provided by an employee of EasyEquities an authorised FSP (FSP no 22588) as general market commentary and does not constitute investment advice for the purposes of the Financial Advisory and Intermediary Services Act, 2002. First World Trader (Pty) Ltd t/a EasyEquities (“EasyEquities”) does not warrant the correctness, accuracy, timeliness, reliability or completeness of any information (i) contained within this research and (ii) received from third party data providers. You must rely solely upon your own judgment in all aspects of your investment and/or trading decisions and all investments and/or trades are made at your own risk. EasyEquities (including any of their employees) will not accept any liability for any direct or indirect loss or damage, including without limitation, any loss of profit, which may arise directly or indirectly from use of or reliance on the market commentary. The content contained within is subject to change at any time without notice.

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