Know your Brands: Heineken N.V moving beyond beer!

Heineken is one of the most popular beer brands globally. In fact, they have a wide variety of beverages under their belt. They're involved in brewing and selling beer and cider and they have a huge presence all over the world - in Africa, the Middle East, America, Asia Pacific and Europe. In addition, they have over 300 different brands that you can find in more than 190 countries.

Here's a breakdown of their brands:

Know your brands 2

Disclaimer: The brands may not be limited to the logos on the image and may change. The use of logos are for educational purposes only.

Regional and local brands include Harar, Windhoek, Maltina, Dos Equis and Red Stripe. Here's the full list.

Financials, dividends and buyback

Heineken ended its 2022 financial year positively, seeing double-digit revenue growth across all its regions. Compared to 2019, the company saw a premium recovery which you can view in the investor's presentation. By the end of the year, it reported a 30% growth in revenue or €34.6 billion. Its net profit for the year was $2.6 billion (€4.64 per share).

Heineken's CEO and board chairman, Dolf van den Brink said the company "delivered a strong set of results in 2022 in a continuously challenging and volatile environment, growing ahead of the beer category in most of our markets. Our premium portfolio continued to outperform, led by the excellent momentum of the Heineken® brand and further propelled by the roll-out of Heineken® Silver." 

The brewer has a history of paying dividends twice a year (in May and August). Last year, it paid €1,46 per share. 

Around February 2023, Heineken announced that it bought back its own shares from Fomento Economico Mexicano SAB (FEMSA), a deal that reduced its FEMSA in Heineken from 14.76% to 8.13%. Brink commented on the deal, saying, "The Participation in this equity offering through the purchase of Heineken and Heineken Holding N.V. shares represents a unique investment opportunity and reflects our confidence in the EverGreen strategy.

Are they still expanding? 

In 2022, Heineken acquired Beavertown, owning up to 51% of the brewer. Another acquisition was Grupa Zywie (one of Poland's largest beer producers), in which it acquired the remaining shares in 2023. Earlier this year, it also received approval from South African regulators to buy Distell. This deal gave existing Distell shareholders an option for NewCo and Capevin shares, along with cash offers.

  • NewCo will own Distell Group Holdings Limited, Namibia Breweries Limited (NBL) and combined with Heineken South Africa (HSA).
  • Capevin has the Scotch whisky business and Gordon's Gin interest.

"We are leveraging our scale as the second largest player in this segment outside of the United States to explore further this consumer space. Our overall volume of flavoured beer and beyond beer alcoholic propositions grew by a mid-single-digit to 12.9 million hectolitres," said Brink. Here are the important dates.

Distell owns well-known brands like Savanna Dry, Nederburg, Klipdrift, Amarula and Hunters Dry. Namibia Breweries Limited is a leading brewer in Namibia. The deal is expected to expand Heineken's footprint in the African market. You can read more about the deal here.

Brands launched during the year include Strongbow Ultra Dark Fruit; Heineken is also seeking opportunities beyond beer.

"We are leveraging our scale as the second largest player in this segment outside of the United States to explore further this consumer space. Our overall volume of flavoured beer and beyond beer alcoholic propositions grew by a mid-single-digit to 12.9 million hectolitres." 


Earnings 

Heineken N.V is expected to release its earnings in July 2023. To invest in Heineken, you can click here or head over to your EasyEUR account to buy either full or a fraction of the shares!

Heineken

 

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