For this parent, the story starts with their own upbringing.
“Our parents focused on education, that was their big gift to us,” they said. “Now that we’re the parents, we’re asking: after education, what else can we give our kids?”
The answer? Investments. An early start.
They didn’t wait for the “perfect time” or a massive salary bump. They simply set up a recurring transfer — R200 into an EasyEquities account every month.
“It comes off when I get paid. And when there’s extra cash, I top it up. That way it’s not stressful, it’s just part of life.”
That small, automated action grew over the years. Turning a modest monthly debit order into a meaningful, six-figure portfolio by the time their child turns 10.
There was no flashy moment that inspired the goal. It was built from small actions that stacked up over time.
“I wanted to give them an early start to financial freedom so they can have enough time to pursue what they really love doing.”
A head start on a wealth journey. The freedom to make choices most adults don’t get to make. A lesson in what’s possible when you start early. A dream for any parent.
Starting small was the secret to sticking with it.
“Start with maybe R200. When there’s extra money, top up a bit. That way it doesn’t frustrate you; it becomes something you can commit to for years.”
With every paycheque, that debit order kicks in. And slowly, the share portfolio grows. As it does, lessons about money happen in real time with piggy banks, savings jars, and conversations about spending and saving.
Like many parents, they tried a few things before landing on EasyEquities. And not all of them worked.
“I made a lot of mistakes with old-school insurance companies before I even became a parent. Now I know better. EasyEquities gave me the tools and community to do it right.”
That’s why their biggest piece of advice is this:
“Educate yourself with the basics. Start with what you have. The kids have time. Even if you make mistakes, they’ll be ironed out by the time they grow up.”
Of course, the R100K is the headline. But what’s really being built is a mindset:
✔ The habit of saving
✔ The ability to delay gratification
✔ The courage to make (and learn from) financial mistakes
And maybe one day, that mindset will be passed on again, not just through money, but through wisdom.
R200 a month won’t change your world overnight.
But over time, with intention and consistency, it can absolutely change theirs.
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Any opinions, news, research, reports, analyses, prices, or other information contained within this research is provided by an external contributor as general market commentary and does not constitute investment advice for the purposes of the Financial Advisory and Intermediary Services Act, 2002. First World Trader (Pty) Ltd t/a EasyEquities (“EasyEquities”) does not warrant the correctness, accuracy, timeliness, reliability or completeness of any information (i) contained within this research and (ii) received from third party data providers. You must rely solely upon your own judgment in all aspects of your investment and/or trading decisions and all investments and/or trades are made at your own risk. EasyEquities (including any of their employees) will not accept any liability for any direct or indirect loss or damage, including without limitation, any loss of profit, which may arise directly or indirectly from use of or reliance on the market commentary. The content contained within is subject to change at any time without notice
Any opinions, news, research, reports, analyses, prices, or other information contained within this research is provided by an employee of EasyEquities an authorised FSP (FSP no 22588) as general market commentary and does not constitute investment advice for the purposes of the Financial Advisory and Intermediary Services Act, 2002. First World Trader (Pty) Ltd t/a EasyEquities (“EasyEquities”) does not warrant the correctness, accuracy, timeliness, reliability or completeness of any information (i) contained within this research and (ii) received from third party data providers. You must rely solely upon your own judgment in all aspects of your investment and/or trading decisions and all investments and/or trades are made at your own risk. EasyEquities (including any of their employees) will not accept any liability for any direct or indirect loss or damage, including without limitation, any loss of profit, which may arise directly or indirectly from use of or reliance on the market commentary. The content contained within is subject to change at any time without notice.
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